Michelle Yu
Strategic Growth and Transformation
Michelle Yu specializes in long-term strategic planning and ambulatory footprint strategy.
Michelle brings more than 13 years of experience in driving strategic planning and growth on behalf of hospitals and health systems across the country. Her thought leadership has earned her multiple speaking invitations from key industry organizations.
Prior to her current role, Michelle was an associate at Booz & Company. While in this role, she participated in a sabbatical program at the AHA’s Health Research and Educational Trust, where she published research on providers’ roles in reducing health care disparities.
She holds a Bachelor of Science in finance from the University of Illinois and Master of Public Health from the University of Michigan.
Published work
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November 2019
See a consumer-centric approach to your ambulatory strategy.
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Strategic pricing: Fad, friend or foe?
May 2019
An in-depth white paper debunks the four most common misconceptions about strategic pricing.
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Pricing and growth — an odd pairing?
May 2019
Learn how pricing strategy can be a growth engine.
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Three steps to a strong pricing strategy
May 2019
See why strategic pricing doesn’t have to be a race to the bottom.